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3 results found for resources beginning with 'M' sorted alphabetically.

Description:

Access Information Free resource - available to everyone on the Internet

Special Usage Notes

Direct link to this resource information

Description:

Please note: To use MRI+ for free, register here first; DO NOT use the client account registration unless you are in an ISC class and your instructor has given you a code.

MRI+ is a digital library of competitive data that serves as an electronic information link between planners and the publishers of major consumer and business publications. 

MRI+ consolidates the databases planners use to evaluate magazines at one site:

  • Top-line data from the Survey of the American Consumer™
  • ABC Circulation Reports
  • Basic audience data from MRI 
  • Advertising Expenditures
  • Editorial profiles and calendars
  • Subscriber Studies
  • Links to Publisher sites

Access Information Free resource - available to everyone on the Internet

Vendor Name GfK Mediamark Research & Intelligence

Coverage Fall 1999 - Currently available data

Special Usage Notes

Research Guides Communication, Journalism and Telecommunications, Marketing

Direct link to this resource information

Description:

Please note: To use MRI+ for free, register here first; DO NOT use the client account registration unless you are in an ISC class and your instructor has given you a code.

After you have registered for free access, use MRI+ Access to log in.

MRI+ is a digital library of competitive data that serves as an electronic information link between planners and the publishers of major consumer and business publications. 

MRI+ consolidates the databases planners use to evaluate magazines at one site:

  • Top-line data from the Survey of the American Consumer™
  • ABC Circulation Reports
  • Basic audience data from MRI 
  • Advertising Expenditures
  • Editorial profiles and calendars
  • Subscriber Studies
  • Links to Publisher sites

Access Information Free resource - available to everyone on the Internet

Vendor Name GfK Mediamark Research & Intelligence

Coverage Fall 1999 - Currently available data

Special Usage Notes

Research Guides Communication, Journalism and Telecommunications, Marketing,

Direct link to this resource information


 

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